Blog

When you’re looking at trade show attendance, you’re looking at two things: who attends, and who exhibits? The attendees, your audience, should always be your number one consideration. Don’t just look at total numbers, but who is in the crowd? Is a large enough percentage of the audience part of your target market?…

How is a trade show exhibit like Christmas? Well, the same time and effort you put into your holiday shopping should also be put into the promotional giveaways you plan for your trade show exhibit. The best gifts under the tree are often the ones you least expect and are…

Making the decision about which display house you want to use for your modular exhibit is not just about cost. There are many trade show display suppliers who can offer you display products and services, that on the face of it, seem less expensive. Deciding that you want to work…

No, this blog isn’t referring to your toddler dropping their food onto the ground and proceeding to eat it (although we’ve all done that), it relates to your trade show graphics and the audience. Your trade show booth space and more importantly, your trade show booth design, must attract the audience in 3…

CMYK vs RGB colour models: what’s the difference? We explain how each colour model works, along with Patones. Our print production team ensures that your brand colours are set up properly so that they look exactly the way you imagined.

We’ve helped create all types of custom trade show displays over the years, but some of our favourites have been the custom projects that push the boundaries of what you’d expect from a display. These always seem to challenge our team both creatively and technically. They are also usually the displays that…