Yeehaw or Yee-naw? Whether you love the excitement or prefer to avoid the crowds, the Calgary Stampede is undeniably the biggest event of the year in our city. No matter where you’re from, The Greatest Outdoor Show on Earth is an opportunity to soak in the energy and join the ten-day celebration.

Why create a Stampede-themed display for your business?
A well-designed Calgary Stampede display at your storefront, retail shop, or office can:
- Increase foot traffic and attract potential customers.
- Boost social media engagement with shareable, eye-catching visuals.
- Showcase community spirit and connect with your audience in a fun, relevant way.
Whether you have a sizeable marketing budget or $0 to spend, we’ve got creative ideas to help you stand out during Stampede within your means.
Calgary Stampede Display Ideas for Any Budget
1. Branded Photo Backdrop Display
A photo backdrop is a fun, interactive display that encourages customers to snap and share pictures, promoting your business organically.
- Best for: Bars and restaurants, boutiques, retailers, and event spaces.
- Budget-friendly options: Order a western-themed fabric backdrop online, or DIY with Facebook Marketplace or Kijiji finds. Add props like hay bales, cowboy hats, or rustic wooden frames.
- High-impact options: Invest in a backdrop that allows you to switch up your graphics such as a portable fabric or pop-up display, or a modular wall setup with removable graphics panels. This allows for easy setup, takedown, and year-round use for other promotions.
2. Temporary Window & Door Graphics
Window graphics make your location stand out and capture attention during Stampede.

- Best for: hotels, retail, offices in high-traffic areas, bars and restaurants
- DIY options: Get creative with window paint—a fun, budget-friendly way to showcase your Stampede spirit! But if you’re not artistic, consider hiring a mural pro like Murally (check her out on Instagram).
- Professional options: temporary glass vinyl graphics that match your branding. Custom-printed, removable vinyl can be easy to install and remove once the rodeo fun is over.
3. Outdoor Exhibits & Signage
Take your Stampede display outside for an even bigger impact!
- Rustic Western Decor: Hay bales, saddles, ropes, and wagon wheels (check out Authentic Western Productions for rentals).
- Budget-conscious options: Rental banner stands with themed graphics look professional without breaking the bank. Portable tents, flags, and umbrellas are also a great promotional option with your own stampede flair on graphics.
- Custom-built elements: Outdoor branded games, signage, parade banners, or themed counters for a truly immersive experience.
- Larger exhibits: Custom stages, branded food trucks, exhibition booths, a mechanical bull station, and even a giant claw machine – we’ve built some impressive setups for clients looking to make a wow statement!
4. Customized Product Displays
Use a combination of backdrops, temporary graphics, and western-themed decor from the categories above to create unique settings that positions your business as best in the west!
Bonus Tips for Maximum Stampede Display Impact
- Incorporate your brand name and social media info within your display so visitors can tag you.
- Run a giveaway to encourage social media engagement—offer a prize for the best Stampede-themed post tagged with your business.
- Start early! If you need custom design, fabrication, and installation, get in touch with us and plan ahead.

No matter your budget, a creative Stampede display can help you boost brand visibility, engage your audience, and celebrate Calgary’s biggest event.
Check out some of the other projects we’ve built throughout the years at Stampede:

STAND OUT WITH YOUR STAMPEDE DISPLAY
Ready to rope in a great display this July? Let’s get planning! We’ve got you covered, from graphics to outdoor rentals and custom displays.