2020

Betach Solutions : A Branding Success

Betach Solutions is an IT company with offices in Calgary and Edmonton, Alberta, that offer cloud-based solutions for your business needs. They’ve recently moved buildings here in Calgary, and the location is beautifully partitioned into office spaces using Starwall West modular glass walls. Due to city code requirements, these glass walls needed some decals so that people […]

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GMC Pro Shot: An Experiential Marketing Winner

There’s nothing quite like arming yourself with a water gun and lifting a 7000lb truck ten feet above your head with it. And if you have visited the Calgary Stampede, you might have done just that at the GMC ProShot exhibit—one of our all time favourite projects. We’ve worked with Momentum Worldwide, one of the top

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What is a Shipping Container Activation?

Shipping containers are traditionally known as a transport unit for moving products and materials from A to B. You will see them shipped by truck, rail, and sea. There are over seventeen million containers globally, and most of the world’s international trade is transported in shipping containers. Here is where things get interesting; several million of these used

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Alberta University of the Arts

The Alberta University of the Arts (AUArts) is an invaluable contributor to arts, culture, and education. Amongst its long list of accolades, it is the longest-running international art program in Calgary. Founded in 1926, the University is also home to the Illingworth Kerr Gallery, AUArts’ younger yet highly mature sibling who just celebrated 60 years in 2018. Exhibit

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Canada’s Sports Hall of Fame: An Interactive Learning Experience

Canada’s Sports Hall of Fame is one of the oldest sports museums in North America and has been a vital contributor to the community’s sports knowledge and culture for the last 65 years. The museum is located in Calgary, Alberta, at WinSport’s Canada Olympic Park. The building was built brand new in 2011 and has

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The Evolution of Hybrid Events And How to Make Yours a Success

Early 2020 was shaping up to be a busy year in the trade show industry. Convention Centre expansions and new facilities, like the BMO Convention Centre Expansion, were being approved or construction continued, and business airline travel was climbing. Abruptly in the last few months, corporations, facilities, and trade show providers, including exhibit companies, trade show

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Isomass Scientific Rock Crusher

Isomass Scientific came to us seeking some advice and help for an upcoming show: Can you recreate a piece of equipment that weighs thousands of pounds, makes noises and crushes rocks using standard trade show materials? The client described the machine as the SELFRAG LAB high voltage pulse fragmentation system suitable – efficient for mineral separation

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Experiential Marketing Activations: How to ensure your success

Imagine lifting a 2,000 kg truck in the air using a high-pressure water hose and a moving target.   Trucks aren’t your thing? You’re inquisitive and notice an authentic London Phone booth in downtown Calgary; you can’t contain your curiosity and choose to step in and answer the phone. It’s mid-COVID, and you are looking to

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