Author name: Tracey Moore

6 Elements Needed for an Exceptional Exhibit-Building Experience

You’ve booked your next trade show and it is only months away. You’re all set for the show except for your booth. The previous one that has been used didn’t properly showcase the products or services you’re trying to sell, or it was too difficult to set up and too expensive to ship. You are now

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Ultimate Exhibiting Team: Who You Should Bring to Represent at the Show

A common question when it comes to exhibiting is who should or shouldn’t attend the show as exhibitors? This all depends on a handful of factors: why are you exhibiting in the first place, what’s being showcased, and where is the show? You need to come up with a team who will support the company’s

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Refurbish Your Display: 5 Ways to Save Money

Is your display a few years old and needs to be refreshed? If you find yourself wanting to update your trade show booth or exhibit, whether it’s the design or the hardware, there are simple, cost-effective ways to do so before considering a brand new display.  1. New Graphics Are you promoting the same message that prospects

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Engaging the Right Audience: How to Promote Before the Trade Show

What can you do before the trade show to make sure you are getting the right prospects to come to your booth? Read up on our recommendations to ensure you are making your presence known and connecting with the right people.

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Blog, Exhibitor Knowledge,

5 Key Items when You Consider a Trade Show’s Location

Location is the final factor to consider when choosing the best trade shows for your business. Where is the trade show taking place? Shipping and travel costs continue rise, so you might find yourself rethinking how far, and how often, you’ll travel to exhibit. That’s fair — and makes good business sense. However, before you

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How History Will Help You Choose a Trade Show To Exhibit At

A trade show’s history can offer valuable insight when you’re considering whether or not it is a good fit with your exhibiting plan. Consider your history with the show, it’s track record, and conduct further research.

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